Episode #121 – Learn to Leverage Yourself with Jen Groover

There are so many hours in a day, but we also know that everyone in the world gets the exact same number of hours. So how do some people do so much? My guest today, Jen Groover, knows. Early on in her entrepreneurial career, she realized that she had to leverage herself to be able to do more than trade dollars for hours. She does this through licensing, delegating, team building and having the right supports in place for all of her different businesses. What more details on how she does it? She is more than happy to share that with you through her Jumpstart Connect Pop-up store in NYC. Not in NYC? Soon there will be a virtual version online too!

Jen Groover is a serial entrepreneur, speaker, author, and media contributor. Jen got involved in the fitness industry straight out of college when she graduated in 1995 but quickly realized that she needed to find some way to leverage herself and her time so she would not be limited to trading hours for dollars.

A few of Jen’s quotes from the episode:

“Once I’m comfortable I need to make myself uncomfortable again.”

“Licensing is a huge part of my business model.”

“I believe Entrepreneurs are a huge part of healing the world.”

“Fear is the thing that holds people back the most. The more you can educate someone, the more you can eliminate fear.”

Jen is also the author of the book What If and Why Not. This book focuses on the psychology of taking what is negative in your life and finding the positive spin. It was published in 2013. Her second book, #Empowered, will be coming out in the fall of 2017. Right now she is working on her third book, Operator’s Manual for Life. Now that sounds like something we could all use now and then.

Jen was also recently nominated as a UN delegate to the first ever Global Accelerator for the Global Entrepreneurs Council. For this Council, each person chooses a topic that they are very good at and another that they do not know much about. Sometimes a person’s ignorance in a certain field can actually bring breakthroughs from the questions they ask. The field that Jen chose as something she didn’t know much about was health care. These discussions bring more innovation to the solutions around specific problems.

You can connect with Jen Groover via her website at


Jumpstart Connect: October 10, 11, 12th in NYC

What If? and Why Not?: Transform Your Fears Into Action and Start The Business of Your Dreams

#121 - Jen GrooverJen Groover has been tagged by SUCCESS MAGAZINE as a “One-Woman Brand,” a “Creativity and Innovation Guru” and a leading “Serial Entrepreneur” by Entrepreneur Magazine and ranked #8 by SAP in the Top 51 Influencers of Human Potential. Jen Groover’s name has quickly become synonymous with innovation, entrepreneurship, and evolution. She was recently nominated as a UN delegate to the first ever Global Accelerator for the Global Entrepreneurs Council. She also made history at the NYSE, as a member of the first all-female group to ring the opening bell and made Forbes’ list of “50 Founders You Need to Follow on Twitter.” Jen’s energy and multi-faceted, diverse wisdom make her a highly sought after speaker on topics ranging from business to leadership, empowerment to emotional intelligence to healthy living, and enhancing productivity.

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Jen x