Episode #45: Light it Up! With Niamh Arthur

This week I am joined by Niamh Arthur and I’m actually doing her 30 day Light It Up video challenge right now!

We talk about the importance of being yourself on video to really connect with people and how you can overcome the “effort barrier” of video.

As a treat, because it’s Niamh favorite thing to do (!) we spoke about structuring businesses. Niamh has studied so many different styles and ways of doing business. In different industries and with different business models.

Her big question is always

“Why does that work?”

You can listen in below and Tweet it out here

Favourite Quotes

I’m really excited about everything you do! – Jen on Niamh

When we realise what is beneficial about being as we are, that is helpful for others – Niamh, on being yourself on video

It brings in the “me too” factor – Jen on being natural on video

If you could teach every one in your target audience one thing, what would it be? – Niamh with the question she asks her clients

I am obsessed with impact, I’d rather impact a small number of people than be everywhere – Niamh

There are so many things in this economy that you can use to make money! – Niamh

Niamh Arthur Niamh is an online business designer and marketing strategist. She helps people take “that thing” they’ve always wanted to do and translate it into a lucrative online business that reflects who they are.

Niamh has been in the online space for over ten years, building multiple businesses and creating multiple six figure incomes.

The real breakthrough came when she discovered the power of short, simple videos created first on an ancient digital camera, and then on her smartphone.

Hundreds of videos later she now generates all her new traffic from videos on Youtube and Facebook, and she trains other entrepreneurs to use simple videos in their own businesses to up their impact, share their message, and build their businesses.

You can find out all about Niamh here.

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I do two episodes every week, one solo and one interview.

I also have the fantastic Mastering Money Matters group, a monthly membership group where you can join and we talk about all the different pieces week by week of getting our money systems set up and how we look at, think about and value money and all areas of our lives.

It’s a very supportive and private group just for women and it’s a safe place to hang out and talk. It’s kind of the extension of the interviews I’ve been doing with mainly entrepreneurs on this show, and it’s where we can talk about the things we may not want to broadcast out to a broader audience.