Biz Buddies Episode #11 – What’s Up October

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Whoa, What’s Up October! You’re here already!

In this episode, Jen wants to know how Fall Break is already here for the kids, and how did she not notice that it would coincide with the end of her Mastering Money Matters launch? Ahhh!  

Jen also shares how her launch played out, the lessons learned, and how she might do things differently next time.

Niamh finished up her free 30-day Ignite Video Challenge and just opened the doors for her Light It Up Video Marketing Membership Group! If you want to make video a big or bigger part of your business then you should totally check it out right here!

Jen also mentioned the Emotional Response record label that she runs out of her home with her husband which you can check out here if you are interested in indie music!

We talked about Jeff Walker’s book Launch: An Internet Millionaire’s Secret Formula to Sell Almost Anything, Build a Business You Love, and Live The Life of Your Dreams

The Self Publishing Podcast

Sterling and Stone

Collective Inkwell

Write. Publish. Repeat.

 


Want to be the first to learn more about the Biz Buddies group coming soon and our magical retreat in Ireland coming (hopefully) some time 2018? (If we get enough interest we will set it up!) Sign up for notification HERE!

Episode #125 — Crushworthy Branding with Minling Chuang

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Branding is more than the website, logo, and graphic. Branding is perception. How you are perceived by others. So instead of focusing on the visuals, start by focusing how you can emotionally connect to your audience and building a strong bond with your potential clients and customers. This will help you build loyalty and become known as an authority brand.

On this episode, Minling tells the story of her crush on Tom. Tom is so amazing. He cares about others, he gives back every day and when Minling is with him she feels like a better person too. Who is Tom? It’s actually a brand. A shoe brand that gives away one pair of shoes for every pair purchased. The way Minling feels about Tom’s brand is exactly the way we all want our clients and customers to feel about us and our brands. Mingling talks about what individuals and companies can do to help create that kind of connection and feeling with customers.

Minling also shares the story of her journey from doing marketing for big brands through an agency, to trying to start her first company and eventually coming back to her love of branding for small businesses.

You can connect with Minling Chuang via her website at http://brandfameschool.com.

http://facebook.com/minlingchuang

http://instagram.com/minlingchuang

And you can get a free Branding Masterclass right here: http://brandfameschool.com/masterclass


Resources

Tom’s Shoes

#125- Crushworthy Branding with Minling Chuang

Minling Chuang has 8+ years of experience in branding and marketing, working on top brands such as Nestle Toll House, Lean Cuisine, Toyota, and UBM. While at Nestle, Minling launched a $54 Million product for Lean Cuisine that also won Product of the Year. Minling holds an MBA from Indiana University and a BA from the University of Southern California. She has been featured in the Huffington Post.

If you enjoyed this episode you can subscribe to Financial Fluency here on iTunes and listen every week. If you like what you hear, don’t forget to subscribe, rate and leave an awesome iTunes review.

Let’s Keep the Conversation Going

If you’re enjoying the podcasts and something has lit a fire for you, carry on the conversation over on the Financial Fluency Facebook Group. And if you are interested in creating some Happy Money Habits, check out my free PDF here!

Jen x

Biz Buddies Episode #10 — The Fallacy of Fear

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Fear. It’s what stops most of us from doing the things we most want to do in life. At least some of the time. We’ve all heard the sound bites like “No Fear” and “Feel the fear and do it anyway”. But the subject deserves a bit more exploration than that.

Niamh talks about how from the outside we can look at other, very successful people, and imagine that they approach the big things they do all full of courage and without any fear. But they may have felt the same kinds of fears that we do back when they first started out.

Jen talks about her fear of launching (which she is doing anyway right now! If you want to check out the program that she just launched you can find her Mastering Money Matters program here!) And the fears that come up at different times in life about failing, being called out on failing and all the rest.

Niamh talks about her fears around doing this podcast. This episode was recorded before we actually launched, and Niamh suddenly realized that once the podcast starts, she will have to actually let her list and audience know that she thing new coming out every single week!

Many of the fears that we all have both in business and life are concerned with what other people think. What they think about what we do, what we create, the way we say things, how we look. There maybe an evolutionary basis in social fears in terms of not wanting to get kicked out of the tribe because then I will die. But these days, that is rarely actually the case.

We also talk about privilege, white privilege, our own privilege, and our fears about our voices helping or hurting others who may not as easily access platforms from which to amplify their voices.

Niamh’s free 30-day Ignite Video Challenge is just about to wrap up, but you can still join it and get in on the fun right here!

Let’s explore what is really behind our fears and how those fears relate to our own personal realities.


Want to be the first to learn more about the Biz Buddies group coming soon and our magical retreat in Ireland coming (hopefully) some time 2018? (If we get enough interest we will set it up!) Sign up for notification HERE!